Despite women’s experience in sewing, the project didn’t focus on that skill, rather we wanted to help develop their artistic sense and aesthetic awareness by motivating them and providing a positive working atmosphere. Inspired by their area’s tradition, the women use sewing and embroidery as a way to express themselves as well as a means for financial profit.
Aliaa El Gready
This workshop began in 2002 with training for young women on sewing and embroidery. Gradually, it grew to include a big group of women and girls who found it to be a suitable space for gathering and exchanging experiences. From the very beginning, this workshop depended on using different techniques of learning to motivate creative artistic work and to develop aesthetic sense. It became the indirect meeting-point of other artistic programs and workshops. As a result, products from different stages of the workshop reflect unique artistic expression and the spirit of El Max.